Quality Service is an act or act of a person or organization to provide satisfaction to customers or fellow employees. This study aims to determine the effect of service on customer satisfaction in Indomaret Puncak Tugu Pabuaran Sukabumi Regency, amounting to 99 people. The sampling technique and this research used the Probability Sampling technique with the Slovin formula, so that the number of samples in this study amounted to 99 people with a population of 8,826.
The data used are primary data, namely in the form of a questionnaire. The instrument test carried out in this study was a validity test and a reliability test involving 99 visitors to Indomaret PuncakTugu Pabuaran Sukabumi Regency, the data analysis test used in testing the hypothesis in this study used correlation analysis, coefficient of determination and regression analysis.
The results of this study indicate a significant effect of service influence on customer satisfaction at Indomaret PuncakTugu Pabuaran.
Keyword: Quality Service, Customer Satisfaction